5 Star Venue

World-class production

Live Professional Music

Premise of the Alive After Five television show

Concept

The conceptual life of this project is the idea of taking advantage of the longstanding, locally showcased Alive After 5 and bringing it into the homes of thousands of viewers.

Knoxville, TN is quickly becoming one of the hottest venues in the country for showcasing a diverse range of musical talent. Rising stars from this region have been featured on other national talent-driven shows such as American Idol and The Voice.

The rich musical history of the region combined with the current college-town enthusiasm provides an ideal setting for high-energy performances.

Like Austin City Limits, which is now in its 42nd television season, Alive After 5 will feature a mixture of national artists such as

  • Rick Springfield
  • Al Green
  • James Taylor
  • The Pretenders
  • Kacey Musgraves
  • Earth, Wind and Fire

Additionally, Alive After 5 will continue our tradition of showcasing local and regional talent.

Each artist featured at Alive After 5 would have the privilege of being the headliner on the TV show for two weeks (two one hour episodes).

“Week 1” of an artist’s feature on the Alive After Five television show, will be composed of music and footage from the performance in the Ann and Steve Bailey Hall at the Knoxville Museum of Art. Full of medium and close-up camera shots, the TV viewers would be made to feel as though they were a part of the concert itself. Each performance that airs would be aimed at drawing the viewer into the “moment” of the concert.

“Week 2” of a featured artist is like a backstage pass allow you to visit with the
artist. We will be accompanying the artist on different adventures throughout the
region allowing everyone to get to know them even better.

We will take advantage of the natural beauty and adventure that East Tennessee has to offer. Examples are:

  • Convertible ride through the Great Smoky Mountains
  • Go-karts in Pigeon Forge
  • Horseback riding in Cades Cove
  • Hot Rod shows
  • Motorcycling the Dragon

Alive After 5 showcases (32) thirty-two concerts annually, broadcasting weekly over one-hour blocks throughout an entire year, with no reruns. This is advantageous in the television broadcasting industry.

In addition to the weekly, one-hour scheduled broadcasting of the (52) fifty-two episodes, a total of (6)

six, two-hour specials will be aired throughout the year for various occasions.

Suggested possible themes for the (6) six, two-hour specials are:

  • Mardi Gras (Winter)
  • African American Music Appreciation (Winter)
  • Dogwood Arts Festival (Spring)
  • Fourth of July (Summer)
  • Christmas (Fall)
  • Alive After 5 Anniversary (Fall)

History of the Show

Alive After 5 concert series began in October 1993 at the Knoxville Museum of Art (KMA) as a way to showcase local area musical talent.

The show started out as a free-of-charge, after-work gathering with a usual small jazz combo as the evening’s entertainment. However, shortly after the arrival of new show coordinator Michael Gill (Bluegill Productions) in August 2001, museum executives made the decision to begin charging non-members and members to better afford the costs of production.

By then the show had gained local notoriety, and regular attendees had most apparently displayed interests in favor of a “swing” atmosphere. This led to a still faithful entertainment scene that thrives on up-tempo blues, R&B, and pure-fashioned swing music.

Now in its twenty-fourth year, Alive After 5 features both local and regional artists.

What Makes Us Unique?

There are no other shows like Alive After 5. Other music-oriented shows are talent competitions or variety shows. Austin City Limits is probably the most similar, however, Alive After 5 is unique in that it is hosted, will have exciting production quality, and will feature backstory segments with the artists.

Additionally, our venue located in the shadows of the Great Smoky Mountains provides an unparalleled level of energy and excitement!

Mobile Distribution and Social Media

Alive After 5 will be mobile optimized and have an enthusiastic social media presence.

Distribution will be via our website where your branding and advertising will be featured.

Market: Target audience and competition

We view the competition for this show to be most like Austin City Limits.

Austin City Limits has been on the air for 42 seasons! Similarly, Alive After 5 has been part of the Knoxville music scene for 24 years.

Key facts about Austin City Limits:

  • Average viewer age is 42 years old.
  • Average viewer income is $115,000.
  • Viewership is 3 times higher than VH1.

Popularity of music themed shows is at an all-time high. Shows like The Voice and American Idol continue to thrive.